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Google Web Analytics

Tracking your web activity...

Google Analytics

 

Adding Value and Meaning to Your Analytics Data.

Our Marketing Assistance Program is custom-tailored to provide meaningful data to help you make more informed decisions. We factor in your unique business goals to configure your account, providing easy access to performance data and build your confidence in online marketing decisions.

While Google Analytics offers enterprise level features for free, it has to be configured properly for the data to be actionable, and truly understand what is or isn't working. 

Let us help better your understanding of web analytics data and properly track your marketing campaign effectiveness.

Challenges and Opportunities

Working with Google Analytics can be a challenge for most marketing departments and internal digital teams. Google Analytics is developing at a rapid pace (Yay!), and this rapid pace means that the configuration you had 6 months ago is no longer taking full advantage of the power of Google Analytics.

Would you like help to...

  • ensure accurate data tracking
  • decide where to best utilize your marketing dollars
  • provide actionable insights to improve your website
  • measure your social media efforts
  • prioritize your content development efforts
  • improve your reporting and dashboards
  • train your team on the fundamentals and advanced features

 

Have you setup and started taking advantage of features like...

  • Attribution Modeling Tool (Did you know you can now create custom models?)
  • Multi Session Analytics - Customer Lifetime Value Analysis
  • Remarketing Lists (target and market to specific visitor segments)
  • Content Experiments (to run tests on your website)
  • Page Groups
  • Tag Management
  • Custom Segmentation (for more powerful analysis)
  • Webmaster Tools Integration
  • Campaign Tracking (basic, but many companies have yet to fully implement this critical tracking component)

Some companies simply have the basic tracking tag installed across their site and never delve into the numerous features available to help you make decisions. If you aren't fully setup to get the insights you need to take action and improve your business...there is help available.

Request A Quote

You may request a project quote by using the Online Quote Form -- click the button below. If necessary, we can sign a Non-Disclosure Agreement (NDA) before discussing any business sensitive information.  A representative will contact you promptly to clarify your request and/or project requirements.

Request A Quote

Contacts

  • 6956 E. Broad St., Suite 251
    Columbus OH, 43213 Address
  • Phone: +1 614-686-4082Phone
  • Fax: +1 614-573-7621 Fax

Submit A Project Request

You may submit a project request (RFI/RFQ/RFP) by emailing the project request directly to info[at]ckwyand.com. If necessary, C. K. Wyand Consulting can sign a Non-Disclosure Agreement (NDA) before discussing any business sensitive information.  A representative will contact you promptly to clarify your request and/or project requirements.

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